journal

to the top opens its first own store in Stuttgart

Our very first store is here – and it’s bringing new energy to Stuttgart’s city center. Together with blackBIKE, we’re creating a space where you can not only see our collections, but truly experie...

Greek light, strong colors – our new campaign production

Our latest campaign was shot in Greece, surrounded by Mediterranean light and vibrant colors – featuring looks that blend design, performance, and emotion...

Finding Joy in Motion: to the top at the Stanglwirt Festival

Four days of mindfulness, energy, and inspiration – with to the top right at the heart of it. Discover why this event became a true milestone for our brand...

Colors, energy & movement – our campaign shoot at blackBIKE

Black meets color: During our shoot at blackBIKE Stuttgart, we showcased seamless wear in all its glory...

Our Recap of the “Atelier Kuranyi x to the top” Pop-Up Store in Stuttgart’s Dorotheen Quartier

Art, performance wear, and community - our pop-up at Atelier Kuranyi was more than just a store. What came to life in Stuttgart in May 2025 left a lasting impression…

Atelier Kuranyi x to the top – Where art, fashion, and community meet

Art meets community: With Atelier Kuranyi, we’ve created a space for fashion, creativity, and connection in the heart of Stuttgart.Discover more about the opening - and what’s still to come this Ma...

Where Art Meets Activewear: Romulo Kuranyi x to the top – A Creative Day at Breuninger Stuttgart

Art, movement, and individuality—our pop-up event with artist Romulo Kuranyi at Breuninger Stuttgart was more than just a shopping experience. Discover how sports fashion became art...

Meet & Greet with Darja Varfolomeev at Breuninger Stuttgart – A day full of inspiration, connection, and movement

An unforgettable kickoff with Olympic champion Darja Varfolomeev - personal connections, inspiring conversations, and exclusive moments at our pop-up at Breuninger Stuttgart…

One year to the top – and the journey has only just begun

One year of to the top—filled with movement, connection, and meaningful milestones. How a vision became a brand that brings people together around the world...

The Deep Connection Retreat – Where Movement Meets Mindfulness in Mallorca

Yoga, community, and mindfulness in Mallorca – how our Seamless Wear became part of the inspiring Deep Connection Retreat with Annika Isterling…